Creative place-making—integrating art and cultural programming into urban planning and design—was once seen as solely the purview of government in publicly owned places. However, in recent years, the private sector has started taking leadership and investing their projects with cultural infrastructure and programming, using place-making to gain a competitive advantage. In doing so, they generate higher revenue and greater appeal for residents, corporations, entrepreneurs, and tourists alike. In November, MAS will convene some of the world’s foremost corporate leaders and creative place-makers for an event titled, Global Cities at the Crossroads. Get a sneak peek here at the Summit.
